What’s New

Dutch Audio Show

The Dutch Audio Show took place on October 7^th and 8^th at the NH Conference Center located at the Koningshof in Veldhoven, the Netherlands. There were over 3,000 customers in attendance, plus 22 dealers.  HARMAN exhibited in three different rooms. The first room featured the JBL Classic Hi-Fi range, including all models that played through JBL L100 MKII speakers. There were also demos of the JBL 4305P and L75ms. The second room focused on high-end performance and featured a demo of the Mark Levinson ML50 amplifiers paired with Revel Speakers. This room received great feedback and was the best room for sound at the show. The third room featured the ARCAM Radia range and included a demo of the A25, CD 5 and ST5 with static displays of the A5 and A15. The ARCAM Radia Series video highlighting the range of five products was also shown. Besides our launch event on October 3^rd, this was the first time the public and dealers had a chance to see and hear the new products and the feedback was extremely positive!

Czech Dealer Event

Acoustique Quality, our Czech Republic Rep partner hosted a dealer event in Czechia on October 12^th and 13^th to promote the HARMAN brands. Over 40 dealers with a total of around 150 guests were in attendance.  Our team had the opportunity to present and demonstrate the new ARCAM Radia range, JBL Electronics, Studio and Stage Speakers. In addition, we also demonstrated the JBL L100 Black Gloss with JBL SA750 and JBL TT350 turntable and the JBL 4305P and JBL 4329P active speakers. In addition, we had a static display of the JBL Architectural speakers. All demos were done in one large showroom. Attendees were also treated to a great party held in their warehouse that included a live band and beer supplied by the local brewery Livotel.

Paris AudioVideo Show

The Paris AudioVideo Show was held on October 21 – 23^rd at the Palais Des Congrès. The EMEA Luxury team led by Alan Davidson and Dean Little were on hand to support our audio partner PPL and provided two displays for the show. The first display featured the ARCAM Radia Series and the other featured JBL electronics and our active speakers. Over the three days of the show, there were 15,000 consumers in attendance. The last day of the show was Trade Day where we were able to present the ARCAM and JBL products to over 40 dealers. The reaction from our dealers on the new ARCAM Radia range was very positive. We also received great feedback from both consumers and dealers on the JBL L75ms, JBL 4305P and JBL 4329P that were demoed on the main floor. We were able to focus on a positive branding message for both ARCAM Radia and JBL. For JBL specifically, it was important to communicate that JBL is a lot more than just portable speakers and headphones.